Capabilities directory

Capabilities for marketing and content or procurement and suppliers

Results

53 capabilities, showing 25 to 48

  • Creator vetting shortlist

    Before anyone contacts a creator, the program lead sees every name on the longlist scored on six lines, each backed by what was seen and when: audience fit, engagement quality, authenticity, brand safety, sponsored track record and contactability. A person chooses who to approach.

  • Customer case study

    With a customer who has agreed to help, prepare the interview, then turn their words and the figures they supply into a case study in a short and a long version. Every quotation and number is listed for the customer to approve in writing, and nothing is published or named before they do.

  • Customer interview synthesis

    Turn a stack of customer call notes into the answer to one question, in your customers’ own words. Every quotation is cited to the note it came from, every theme shows its confidence and the evidence against it, and nothing is claimed that the notes do not say.

  • Dental lab case tracker

    The office coordinator keeps one tracker of every case at an outside dental lab: when it went, the lab's due date against the patient's seating, which cases are overdue or due back too late, each remake with its stated reason, and each lab's on-time record for the quarter. A person calls every lab.

  • Email sequence drafting

    People who asked to hear from you get emails worth opening: a welcome, a nurture sequence or a new customer's onboarding, drafted in your voice, each email with one job and one ask, every claim traced to your own facts, and a clear end. You read, load and send them yourself.

  • Event plan

    Whoever owns one event, a talk, a dinner, a webinar or a stand, gets one plan: the goal and target, who should be in the room, every step before, on and after the day with a date and an owner, and how each conversation is followed up. Nothing is booked, paid or sent by the assistant.

  • Help article from a resolved issue

    Turn every answer your team works out once into an article the next customer finds on their own. Hand over a resolved ticket and your list of articles; get back a draft in your customers' words, with their details removed and every step traced to the ticket. Your knowledge-base owner decides what goes live.

  • Launch checklist

    Whoever owns a launch date gets one dated checklist for the weeks before, the day itself and the weeks after, with an owner on every line. Each announcement is written out so the approver sees exactly what goes out, to whom and from where before saying go. Nothing is announced by the assistant.

  • Lead magnet plan

    A marketer or owner gets the plan for one free resource built on a question buyers really ask: who it is for, what it promises and delivers, a format the team can make in the hours it has, the outline section by section, and whether it needs a form at all.

  • Ninety-day marketing plan

    An owner or first marketing hire gets the next ninety days of marketing on one plan: the stage the business is really in, the moves that fit it, who owns each one, the money and hours they use, and what is deliberately left undone. Every count comes from your own records, and no budget is invented.

  • Offer review

    Before you sell a packaged service, see it the way a buyer will: what they get and what is left out, what answers each doubt they raise, what protects them, and whether there is an honest reason to decide now. The weakest point is named and one change drafted, from your facts only.

  • Order size comparison

    When a supplier offers a bigger discounted order, the inventory planner gets each quantity costed the same way: yearly cost, cash tied up, months of cover and storage fit. The planner chooses the quantity; nothing is ordered.

  • Press pitch preparation

    An owner or marketer with one story to offer gets the outlets and writers it genuinely fits, each backed by a piece they recently published, and a short pitch draft for each. Every claim in a draft comes from facts you supply. Drafts only: a person decides and sends.

  • Product-page facts gap review

    Product by product, your merchandiser sees what a shopper's AI assistant needs from each page and does not get: facts the description leaves out, images with no alt text, buyer questions left unanswered. Each gap comes with a sourced draft to fill it, waiting for the owner's approval.

  • Recorded sessions into articles

    A coach, trainer or consultant hands over transcripts of recent sessions and gets back article drafts in their own words: the subjects they actually taught, their key lines quoted word for word, no participant named, and a review sheet of what to check before publishing.

  • Referral programme design

    Turn the recommendations your work already earns into a habit: when to ask, who on your own list to ask first and for what, what you give back, the words for each ask and the note an introducer forwards, and how every introduction is recorded. You send each message yourself.

  • Software subscription and vendor spend review

    From a card statement or ledger export, the finance or operations lead gets every subscription on one register: what each costs a year, who owns it, what renews in the next 90 days, what looks unused, duplicated or orphaned, and the decisions to make. Nothing is cancelled or changed.

  • Store facts file

    The person who runs an online store builds the one file every other store capability reads first: what the store sells, the facts each product page should state, the statements it stands behind, buyers' questions, policies, roles and access. Nothing on the store is changed.

  • Store guide for AI shopping assistants

    The person who runs an online store gets the plain-language guide a shopper's AI assistant reads about the store: what it sells, for whom, which product line suits which need, and where the policies are. Every line traces to the approved store facts file, and a person places it.

  • Supplier bill review and payment-run preparation

    Before each payment run, the person who approves it gets one sheet: every supplier bill checked against its purchase order and what was received, duplicates and changed bank details stopped, credits shown, and a proposed run with its total. Nothing is paid until a person approves.

  • Supplier delivery date check

    The purchasing or operations person gets one comparison from the open purchase orders and the supplier replies: promised and revised dates side by side, the orders each change puts at risk, and the follow-ups still unanswered. No supplier is contacted.

  • Supplier issue notice

    When a supplier bills for more than was ordered or received, or falls short of an agreed delivery or quality target, the buyer gets a formal notice ready for approval: each problem set against the record, the evidence listed, what the supplier must do and the date to reply by. A person approves and sends it.

  • Supplier performance scorecard

    Once a quarter, the buyer or operations lead scores each key supplier from the business's own order and receiving exports: on-time delivery, fill rate, defects and returns, price against agreed terms and order confirmations, with the trend, the evidence behind every score and the points to raise. A person decides.

  • Supplier quality response check

    A quality or purchasing person who has raised a defect with a supplier gets the supplier's reply set against the finding: what is answered, what is not, the evidence still to ask for, the actions proposed and what has yet to be verified. The person decides whether the answer is accepted.