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Workflows Directory

Marketing and content for established businesses in software technology

Results

4 workflow templates

  • Comparison claim check

    A manager holding a claim such as "version B converts better" and two groups of numbers gets back the method used, the size of the difference, how uncertain it is, the assumptions checked, and plain wording for what the data does and does not support. The manager decides what to do.

    Starts it
    Analyst
    Brings
    export, notes, pasted text
    Gets
    7 outputs

  • Copy edit with a change list

    Hand over a page, an email or a brochure and get it back plainer and tighter, with no claim stronger than the statements you can support and a change list that shows every edit, its reason and any meaning it moved. You approve each change before the copy is used.

    Starts it
    Marketing coordinator
    Brings
    export, notes, pasted text
    Gets
    6 outputs
    • Marketing and content (filtered by)
    • Software technology (filtered by)
    • Established businesses (filtered by)

  • Creative test evidence review

    When a batch of ad creative is ready for review, the creative strategist and media lead get an evidence table by creative, angle, format and hook, with tentative learning and next-test options. No winner or loser is named, and thin evidence is held back.

    Starts it
    Creative strategist
    Brings
    export, notes
    Gets
    6 outputs

  • Help article from a resolved issue

    Turn every answer your team works out once into an article the next customer finds on their own. Hand over a resolved ticket and your list of articles; get back a draft in your customers' words, with their details removed and every step traced to the ticket. Your knowledge-base owner decides what goes live.

    Starts it
    Support agent
    Brings
    export, notes, document, pasted text
    Gets
    6 outputs